Search Engine Optimization (SEO)
SEO is a group of techniques that can be applied to a website in order to increase its ranking in search engine results. Generally, when someone is searching for something, he tends to look at the first or second pages of results returned by a search engine. That means that any page ranked on the third page or lower does not really stand a chance of being visited. Therefore, SEO is all about increasing traffic to your website by making it more visible to those people searching for what your site has to offer.
There are two categories of SEO techniques that can be employed to increase the ranking of your website, onsite SEO and offsite SEO. Onsite SEO or internal SEO are things that you can do to your own website to make it more search engine friendly. Offsite SEO, are techniques done outside of the website to make your site more popular and therefore search engine friendly.
Working with Global Web and SEO is the best decision you can make. Our expertise and knowledge in this area has proven repeatedly to be very successful for our client’s websites.